The Importance of Simple Business Planning

The importance of simple Business Planning

We know that many business owners and advisors avoid business planning as they find the task extremely time consuming and don’t have a set structure to follow. With our new product MasterPlan Lean, we’ve put business planning on a diet, leaving just the essentials that you need to succeed!

A New Era in Business Planning 

Times have changed. Once upon a time static 70-page business plans unacceptably gathered dust in the CEO’s filing cabinet. However, today’s fast paced business environment demands a plan that is not only easy to create, but is also adaptable and actionable. Therefore, a business plan should never be finished – but should be used as an ongoing strategic tool that is easy to adapt.

Rather than using a lengthy word document, a Business Plan should be created in a simple and easy to understand format. This allows for the easy communication of your business’s strategic direction to both internal viewers such as staff, or external viewers such as investors.

If you fail to plan, you’re planning to fail!

Key Elements of Modern Business Planning

  1. Give your audience a brief overview of your company

Tell them what you offer, and how you differentiate yourself from other competitors in the market.

  1. Assess the strategic forces which affect your business

This includes your target market and customer needs, as well as a detailed competitor analysis – ultimately allowing you to pinpoint your current position in the market.

  1. Set your goals

These goals should be measurable and specific to the different areas of your business. They also need to be time-bound with set deadlines to achieve each goal.

  1. Ensure accountability

Each goal that you set must be task-oriented. Each task that you set must be assigned to an employee who is responsible for its completion.

  1. Crunch the numbers                                                                     

Cash is the lifeblood for any company. It’s imperative that you forecast your sales revenue for the next 5 years, remembering to take into account EBIT and COGS as well as any other expenses or seasonal fluctuations. This should all be detailed in a Cash Flow and Profit and Loss statement.

  1. Keep it simple and communicate your vision

Your modern business plan needs to be easy to read and direct. This makes it easier for yourself, clients, banks, and investors to understand the direction of the business. This can be achieved by using simple financial and strategic positioning graphs to better portray information.

Introducing MasterPlan Lean – The simplest and easiest way to create a business plan!

Having a solid strategic direction is imperative for all businesses, despite this over 90% of business owners admit that they do not have an up to date business plan.

MAUS MasterPlan Lean is challenging the status quo of contemporary business planning. This revolutionary tool takes you through a simply questions and answer format, guiding you through the entire process, presenting to you a stunning business plan with a complete set of financials.

The MasterPlan Lean software drives accountability with goals and actions produced throughout the business plan. This means that you will be held accountable to staying on track with the business plan as you move forward.

With the successful implementation of its predecessor in over 20,000 businesses worldwide, MasterPlan Lean is set to transform the ways businesses create their plans!

MasterPlan Lean Key Features

Step By step Wizard

Easily review your internal (overview, product, team) and external (market, competitors) factors to develop a strategy. Complete with a full set of financials to generate Profit & Loss, Cash Flow and Revenue Forecast.



Business-wide accountability tools

Once you have established your goals and strategies, you can assign project-level tasks that will drive accountability. Users will receive regular email reminders of their overdue items.


Visually Striking Slide Deck

All information can be compiled into a visually-impressive slide deck that is guaranteed to impress while also communicating strategic direction succinctly. Perfect for any investor or team for communicating direction.

Click here to register for a free product demo!

Click here for your free MAUS Business Plan Template

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